Many investors are always on the lookout for opportunities to pump money into Instagram. Instagram's monthly user count has recently reached 2.7 billion, and the number of advertisers is now around 2 million.
So, let's try to figure out the price of the Instagram stock and whether you can buy it together.
How Can I buy Instagram stock?
You can't buy Instagram stock directly since Facebook owns Instagram since 2012. Facebook had purchased Instagram six years ago for a sum of $1 billion.
A month after purchasing Instagram, Facebook opened IPO —an Initial Public Offering. Facebook offered almost more than 400 million shares at $38 per share. So if you wish to invest in Instagram, you will need to invest in Facebook directly.
How Do I Invest in Facebook?
Facebook has recently crossed 2.2 billion active users, so the social network has not slowed down in terms of growth. Brands and advertisers still prefer Facebook as one of their best options to promote their products and services. Therefore, the platform is still worth investors' attention.
Extensive social networking is another positive of buying Facebook stock. Facebook.com, Facebook Messenger, Instagram, and WhatsApp have influenced its financial success and helped acquire Oculus VR — A Virtual Reality pioneer.
So, how can you invest in Facebook?
1. You first need to decide many shares you want to buy and how much you want to invest. You obtain this with a simple formula:
Total Amount Planned to Invest / Price per Share = Number of Shares to Purchase.
You can learn about the current and updated stock price on the NASDAQ website.
2. Choose a broker. You can find multiple brokers on the internet.
To pick the one you desire to work with, first do some research and find out all the conditions, rates, fees, spreads, order types, and deposit options.
3. Place your order. After you have found a broker that matches all your criteria and goals, you can place an order right on your broker's online platform. Very simple, all you need to do is to open an account for yourself, verify it, fund it, and then buy Facebook stocks.
Instagram Stock Price
With Instagram not being an independent company and not being listed separately with its shares, it's impossible to estimate its stock price.
However, the Facebook stock price is 196 USD at the moment of writing. Though it constantly changes, so you need to keep an eye on these price alternations.
Instagram Stock Symbol
Instagram is currently listed on NASDAQ — American stock exchange and has a ticker symbol "FB."
Is Instagram Stock a Buy?
Instagram is a massive social media platform and attracts a large number of users. The number of active users around the world is currently 1 billion.
Moreover, Instagram's popularity is still on the rise. Instagram has become most popular amongst the younger generation. Those statistics are astronomical. It is roughly thrice the number of people who use Twitter. Facebook's other offerings are also robust.
Facebook has more than 2.4 billion users, WhatsApp has 1.6 billion, and Messenger has 1.3 billion. Instagram is highly compelling to advertisers – which is one of the primary ways to make money. Inside Instagram, the split between male and female members is pretty much equal, and they are not just empty or fake accounts.
Around 60% of Instagram users log in every day, and the latter 21% log in at least once a week. Instagram is now the most frequently used social media platform after Facebook. Users tend to spend an average of 53 minutes per day going through their image feeds.
Roughly 90% of these Instagram account holders follow at least one business, and their posts are encouraged. A survey of Instagram users has shown that 78% of viewers like seeing brands on the social media platform, and 72% look towards brands as building a sense of community.
Instagram also supports influencer marketing. At least 90% of people say that Instagram is essential to influencer marketing.
These ads feature a regular individual using a product and sharing that fact with their followers.
Companies prefer working with influencers because it allows them to promote news and knowledge of their product or company through a trusted outlet, whereas companies can sometimes ignore a paid ad.
Open a Brokerage Account
Suppose you have decided to buy Instagram stock; your first step will be to open a brokerage account if you do not already have one. It is how you are going to buy your stock. Based on your account type and where you go, you may also be able to purchase other investments.
For example, some brokerages will allow you to invest in options, CDs, or currency. Most people can open an online brokerage account if they choose to do so. The process itself is straightforward. You just have to open your account and set up a funds transfer via your bank. It hardly takes minutes.
The brokerage you then choose will have different requirements. You might need to have a minimum deposit to be able to open an account. In most cases, you may also receive certain perks from opening an account if you deposit a certain amount, so look out for any special offers.
Also, decide whether you want a cash account or want to invest on margin – this means that you could make larger trades by borrowing money from the brokerage.
You might be able to leverage your investment and play with the house's money to earn a higher return, but you have a more considerable downside if you make a bad call.
Place a Buy Instagram Stock Order
Once you have a brokerage account set up, you will need to place a stock order. There are two ways you can do this. You can get a market order. It will let you buy the stock at its current price.
The issue here is that you only get the price of the stock at the time that your transaction is processed. It can be very different from the price the stock is showing when you initiate the transaction.
You can also buy limited orders. It allows you to buy the stock at the specified price. This transaction will only get processed if shares are available at that price.
If you haven't purchased stock in your life or are contemplating trading, don't stress. Please don't get bogged down, picking the "perfect" strategy to win big.
Your goal in the early days is to become familiar with the fundamental concepts of trading, which are similar across all securities. You want to know how to trade stocks with confidence.